C-Fuente is a recently established exclusive fashion brand offering unique and handmade fashion items as shoes, t-shirts and hoodies. By focusing on design, luxury and comfort they aim to offer the best products at a competitive price.
C-Fuente is following the latest trends in the Fashion Industry and asked The Visuals to create a digital hoody for their customers. The hoody would only be offered digitally and would never been produced for real life. A step towards a more sustainable fashion industry.
Together with C-Fuente we created the hoody and it is successfully being sold on their website. After the sales, The Visuals is dressing the buyer in the digital hoody. C-Fuente used the 3D designs for internal and extern communication.